Open Water ranked No. 1 on the Inc. 5000 Regional Series: Midwest 2021. See the full list.A 2009 documentary on the proliferation of plastic waste left Nicole Doucet and Jess Page, then University of Miami students, infuriated. They spent the next five years developing Open Water--100 percent recyclable and reusable aluminum bottles and cans of purified water. In 2020, it became the world's first carbon-neutral bottled-water company. With the tag line "more ocean, less plastic #byebyeplastic," it's a favorite of organizations such as the Field Museum in Chicago and the New York Aquarium, and has cruise line, gym, food-service, and corporate clients like InterContinental Hotels. As the pandemic hit those businesses hard, Open Water cracked into retail--and is looking forward to 2021. --As told to Christine Lagorio-Chafkin Jess and I started looking at a bunch of different materials, everything from glass to plant-based plastics to cartons. Aluminum cans are the most recycled beverage packaging in the world--and yet no one was using them for water. Read more
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