It’s often the case that when one wants to start a business, they think it should begin with an idea and a business plan. But while these are necessary ingredients in entrepreneurship, they overlook the most necessary ingredient of all: their own mindset. There’s a quote from author and entrepreneur Idowu Koyenikan that says, "The mind has a powerful way of attracting things that are in harmony with it  — good or bad.” And it’s true. If you hit one obstacle in building your business and believe it’s a sign that you should give up now, you likely will. But if your mindset is focused on perseverance and success, you’ll keep at it. 
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Now, many words come to mind in association with an entrepreneurial mindset: optimistic, determined, persistent, unwavering. But what about the mindset required to just get started? Entrepreneurship has a way of taking over our lives, colluding with our identities and forcing us to confront everything within us. That’s why a strong mindset is the most powerful building block for any successful company.  Read more...

​Get started with how to navigate resources to launch, sustain and grow your enterprise...bit.ly/wbcclientform — with Msu AlumPreneur and Edac Preneur

Source: WJZ TV

Stuck working at home? Unemployed due to the economic downturn? It might be time to consider a new project like building a website. Tools for building sites have improved recently, including the new GoDaddy Websites + Marketing builder, the Wix Editor X app for professional coders and designers, and new features in Squarespace that make it easier than ever to add a blog with rich SEO.
I decided to ask some experts about what to do after you build the site and how to promote it effectively. I dug through a mountain of feedback and picked the tips and tricks that stood out for being novel and unique. If you try any of these tips and they work, drop me a note by email and tell me your story.


1. Rely on websites that are getting significant traffic“Search for your main keywords and click through the top three links that you see on Google. Look at those pages and see how you could get your brand included on them. Is there a broken link in their content that you could fix? Are there statistics or information you could provide that would make their content more valuable? Or, could you offer them a promotional product as a trade for inclusion? If you find a creative way to be on their list, it will add significant traffic back to your own site. This is a great strategy for those who are just starting out and have a limited budget.” Read more..

​Being a small-business owner poses a ton of challenges. Sometimes it’s trying to get a clear perspective on how to approach a particular issue your business is facing, while other times it’s establishing which niche or goals you want to pursue.

So what should entrepreneurs, especially newer ones, know as they help their business grow? To find out, we consulted 13 members of the Young Entrepreneur Council and asked what game-changing tips they could share to help business owners. Which of these would work for you?

1. Get clear on your life goals.As small-business owners, it’s not uncommon to prioritize your business over all else. But, you’ve got to put yourself first if you want your business to succeed long term. Otherwise, you may burn out or wake up one day and realize you’ve built a company that is incompatible with the life you want. Get super clear on your one, five and 10-year life goals, then fit your business to those goals.

--Brittany Hodak, keynote speaker
Listen to the Hustle From Home podcast for more on organizing your priorities: Episode 103: Productivity in Your Season of Hustle
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2. Niche down first.Before you try to target multiple products and various audiences, become an expert in one single offering. At the start of building a business, niche down to create the best product offering with the greatest value possible. From here, you can expand over time. This builds trust behind your brand and enables you more growth in the future. Read more..

Source: Success Magazine