BBJ Help Desk: Are you hiding from your customers?

Help! I’m not sure why customers are not coming to me. I’m on social media, I have a website and I’m out at events. Any advice?

OK, after hearing more about your situation, I believe I can shed some light to help you. Just as I advise other business owners, customers are not going to knock your door down just because you are now open for business. If you want to acquire and retain customers, you need to make sure they can reach you easily. Otherwise, if they cannot find you, then you are leaving money on the table. Consider these tips to help you stop hiding from your customers.
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So, let’s clarify what I mean about hiding from your customers. If we are not providing a wide variety of ways for our customers to reach out, then in essence, we are hiding. Before we begin, I will need you to have access to all the ways you reach out to customers and how you think customers are reaching out to you. The three common ways I believe customers will reach out to you are: Read more...

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